Rado True Square Undigital
Designer: Rado Watch Co. Ltd.
Category: Product
Project country: Switzerland
Project website: https://www.rado.com/collections/true-square/true-square-designer/R27075152
Japanese design duo YOY married two design icons, both regarded as the epitome of futuristic design in the 1980s, into this update of one of Rado’s most famous watches. By setting the angular bars of the digital display with the square Rado ceramic, they merged the classic seven-segment display of a digital watch with the analogue time display with hands.