LEGO Singapore

Designer: M Moser Associates

Client: the LEGO Group

Category: Visual Design

Project country: Singapore

Project website: https://www.linkedin.com/posts/lego-group_justimagine-behindthebricks-onelegoteam-activity-7428045840864260096-idFV/

A playful environmental graphics and wayfinding system for the LEGO Group’s Singapore Hub, inspired by “The Playground” concept. Colour-zoned neighbourhoods, LEGO-inspired signage, and interactive touchpoints turn navigation into discovery while embedding Learning Through Play into the workplace.

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