Taoyuan Museum of Fine Arts Visual Identity Design

Designer: Leslie Chan Design Co Ltd (Chan Wing Kei, Leslie)

Client: Taoyuan City Art Museum

Project type: Branding

Project country: Taiwan

The logo design uses text in simple, modernist style, which are depicted in creative and fun lines. It serves to highlight the architectural design of the museum, which has an innovative facade resembling a hill. The logo inspires the public to visit the museum in Taiwan’s Taoyuan city – which means “peach garden” in Chinese.

Taoyuan Museum of Fine Arts Visual Identity DesignTaoyuan Museum of Fine Arts Visual Identity DesignTaoyuan Museum of Fine Arts Visual Identity DesignTaoyuan Museum of Fine Arts Visual Identity Design