Song Kee Hong brings over two decades of design experience with global design agency Ziba, HP and cross-disciplinary consultancy Design Exchange; where he serves as Design Director. He is also an associate professor and deputy head at the Division of Industrial Design at the National University of Singapore.
In his professional practice, he has worked with many notable brands across diverse industries including Intel, Lenovo, P&G, Philips, Siemens and Welch Allyn. His work has received over 20 international design awards – including the iF Design Award, G Mark Good Design Award and the prestigious Red Dot Luminary Award. He also serves on the jury of Red Dot Design Award, China Good Design Award and Canton Fair Design Award.
His recent portfolio of cross-disciplinary design work spans across diverse industries – from consumer electronics to mission-critical domains in healthcare, industrial and security for government systems.