Mr. Low Cheaw Hwei is Head of Design for Philips in Asia and Head of Government and Public Affairs for Philips in Singapore. Currently on the Philips ASEAN Pacific management team, Cheaw Hwei looks after the overall direction of Philips Design in the region, leading the company through a design transformation, as Philips – a leader in healthcare technology – moves towards experience and solutions based innovation. His second role brings synergy in driving both design and innovation initiatives into the work that Philips does in Singapore.
Having held various creative and management roles in the Netherlands, Hong Kong and Singapore, Cheaw Hwei has led Philips Design in design management, and creative and brand design strategy. At Philips, Cheaw Hwei held top design roles as Chief Design Officer for Philips TV and Audio- Video Multimedia, and Global Product and Service Design Creative Director for Philips Consumer Lifestyle.
Beyond achieving commercial success, Cheaw Hwei has led teams to win multiple local and international design and innovation awards, including the President’s Design Award, iF, RedDot and Singapore G-mark.
A respected industry practitioner, Cheaw Hwei has served as board member for various design platforms such as the Design Singapore Council, Singapore Design Masterplan 2025 Committee, Committee for Future Economy for innovation and capability development and judged at international design competitions. He is also a frequent speaker at international design and innovation forums and was recently awarded the Public Service Medal for his contribution to design education.